Welcome to the Akela Digital blog. We serve Home Service professionals nationwide.
Let's talk all things digital marketing for Contractors, Builders, Plumbers, Electricians, Roofers, and more.
Do you have a website that is getting traffic from paid advertising or Search Engine Optimization?
Are you satisfied with the number of high-quality sales leads you get from your marketing efforts?
One simple change to your website will increase qualified sales leads by 25% to 50% overnight.
With that said, here are 3 steps you can take today to increase your sales leads tomorrow! 👊
When someone gets to your website, what do they want to know?
They are here after all to find a solution to their problem. They are not on your website for entertainment. No for that they go to TikTok, Instagram, or Facebook.
Here are the top three things your visitors want to know:
What do you do and can you help them?
Who are you and why they should buy from you?
What will this project cost?
Here's the thing, most people do a poor job of answering the first two, and practically, everyone does a terrible job of answering the last one!
What if you could give them a high-level budget estimate, 24/7/365? Then you would garner immense know, like and trust. You would be doing something ALL your competitors are not doing.
And, a much higher percentage of your visitors will want to take the next step with you and schedule an on-site consultation.
A form is just a form. Your visitors know it just means that they give you some information and perhaps, someone will call them back and answer some questions.
You must make the experience interactive. It doesn't have to be fancy, just ask them a few questions about their problem, their project, and then give them some useful information.
Then ask if they want to schedule an onsite appointment.
Qualified sales leads who are ready to move forward will "raise their hand" and tell you they want to schedule an appointment and move forward now.
A configurator is an interactive form. It asks the user questions about their project and based on the answers, gives them a customized answer. Since the answer is customized to the specifics of the user, it will answer all three of the top questions all visitors have.
Good news, we've built configurators for Kitchen Remodeling, Bathroom Remodeling, Sunroom Additions, Roofing, Gutter Guards, and Appliance Repair. They are ready to be installed on your website in minutes. Then watch your leads go up 25% to 50% overnight.
Here's what it looks like on a Client's website.
Click here to take our Kitchen, Bathroom, and Sunroom configurator for a test drive.
Our configurator can be customized for your business in just hours and live on your site within days. Get your own custom configurator starting at just $297 per month and try it risk free for 30-days.